Sony A7 IV + Sony FE 24-105mm f/4.0 G

Sony A7 IV

The Sony A7 IV is a full-frame system camera that is ideal for photography and videography. The camera has excellent image quality thanks to the 33 Megapixels. For video recordings, you can count on 4K quality in 60p. It's a true hybrid camera, meaning you get the best of the photography world and the best of the video world.

Breathtaking image quality

This Sony camera has the Exmor R sensor with 33 MP. With the processing power of the new Bionz XR, the A7 IV delivers excellent images in any situation, even in low-light conditions. Colour technology and creative modes have been applied to this camera, giving you vibrant and lifelike Colours in every shot, but in your personal style.

Unprecedented autofocus performance

Autofocus is a part that Sony is known for. With the Sony A7 IV, Sony has taken the next step. The latest technology for real-time tracking and eye autofocus has been used. This time it is not only the case for people and animals, but you can also capture the eyes of birds with ease, also known as Bird Eye Auto focus. In addition to capturing the eyes sharply, you can also effortlessly follow the animals while photographing or filming.

During shooting, you have a speed of up to 10 frames per second. The buffer will be emptied quickly, which ensures that you can capture the best action moments that you do not want to miss.

Camera Design

The housing of the camera has been updated compared to its predecessor. The A7 IV features a fast and clear 3.69 million dot electronic viewfinder. In addition, the LCD screen has been renewed. The screen is now adjustable and tiltable and has a touchscreen. Stability and comfort are of great importance when shooting and filming, which is why the camera is equipped with image stabilization in the housing over 5 axes.

The menu of the A7 mark IV has been updated compared to its predecessor. For example, you can operate the menu by means of a touchscreen, there is a nice rotary knob to switch between photo/video/S&Q mode and you can store no less than two memory cards in the body. All these new features allow you to focus even more on creating!

Filming with the A7 IV

As a video maker, you can get along well with the A7 IV! You can film in 4K quality with 60p without pixel merging. This ensures that you are assured of top quality. In addition, as an experienced image maker, you can choose to film in 10-bit 4:2:2 and take advantage of the possibilities of S-CINETONE/S-LOG 3 picture profiles. This ensures that you come home with cinema-worthy images and can easily edit them. You can save your own settings in the menu, such as the exposure triangle. But also the settings of the image profiles in which you film.

Here you also have the fast real-time autofocus for tracking moving subjects or the subject's eyes. People or animals, it doesn't matter. The A7 IV features unique video tools such as focus compensation, digital audio interface for connecting professional audio microphones, and heat dissipation structure. The latter feature is ideal if you have regular long recording sessions.

Sony has taken many steps in the field of ease of use with this full-frame camera, including for videographers. Thanks to the new body, you now have the record button on top of the body. This ensures that you can easily start or stop your recordings. This button is located where your thumb is.

Always Connected

Are you often on the road and want to share files quickly? No problem. The camera is easy to use and has quick options to share your photos and videos. With the latest compatibility with USB-C Gen 3.2, an ultra-fast Wi-Fi chip and Bluetooth mode, you can instantly transfer your photos and share them with the world. In addition to sharing your images, thanks to the Bluetooth mode, you can also make automatic backups, so no more going home with fear of losing your images.

You can connect by sharing your images with the home front, but there is more! You can also use the A7 IV as a streaming camera. You can stream live in 4K 15p or in Full HD 60p without a capture card. This ensures that you as a streamer are always connected with your audience, wherever you are!

Sony FE 24-105mm f/4.0 G OSS

The Sony FE 24-105mm f/4.0 G OSS is a versatile zoom lens that can be used with full-frame Sony E cameras. This lens has a focal length of 24 to 105 mm and is suitable for landscape photography, portrait photography and wedding photography. The lens consists of aspherical and extra-low dispersion glass elements to counteract Colour aberrations and distortions. This way you are always assured of the highest sharpness and clarity. In addition, the lens features a Nano AR coating to minimize lens flare and reflections. This ensures that you also benefit from high contrast and lifelike Colours - even in lower light. The built-in image stabilization of the Sony FE 24-105 mm f/4.0 G OSS ensures stable, shake-free images so that you can also focus fantastically by hand.

This Sony zoom lens is extremely suitable for both photography and video making. The Direct Drive Super Sonic AF motor delivers quiet focusing performance. The construction of the lens is weather-resistant, so you can use the lens even in poor weather conditions.